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The Division Street Business Development Association Welcomes You!

Since 1984, the DSBDA has been providing technical assistance and marketing to the small business community in Humboldt Park, one of Chicago’s most important neighborhoods.

Our website presents PASEO BORICUA, the only Puerto Rican themed avenue in the United States, with two enormous monuments to the Puerto Rican Flag, ten Puerto Rican owned restaurants, five signature street festivals (Puerto Rican Day Parade, Fiesta Boricua, Three Kings Winter Festival & Parade, Paseo Boricua Classic Car & Bike Show, and Haunted Paseo Boricua) and the only Puerto Rican Museum in the United States, the Institute for Puerto Rican Arts and Culture (IPRAC).

In 1995, with the inauguration of the two giant Paseo Boricua Gateway Flags that arch over Division Street (56ft x 59ft), Humboldt Park was acknowledged as the oldest historic Puerto Rican neighborhood in Chicago. Our model of “Development without Displacement” helps us to serve both longtime and new businesses, as well as, assuring the continuing presence of the Puerto Rican Community in Chicago.

Our business services and programs are highlighted in this site as well as our historic guided tours. Our new photo gallery gives you a colorful look at many of the annual events and a link to our Facebook page. We hope that these images and descriptions will make it very clear why you should visit Paseo Boricua!

Download the DSBDA / Paseo Boricua Guide below to discover more.

What is Paseo Boricua?

Renowned Puerto Rican artist, anthropologist and historian Ramón López coined the term “Paseo Boricua” in 1995. The word “Paseo” is the Spanish word for “stroll” or “promenaded”. The word “Boricua” comes from the word Borikén, the indigenous Taíno name for the Island of Puerto Rico, which means “Land of the Valiant Lord”.

Paseo Boricua is identified as the six blocks between the two enormous (45 ton of steel) monuments to the Puerto Rican Flags that arch over the street. Since 1995, Paseo Boricua has been developing into a Puerto Rican themed commercial corridor on Division Street from Western Ave in the east to Central Park in the West.


DSBDA_Guide_Cover Pict

(Membership Application Form)

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